Price smart — not just low — to attract serious buyers and maximize your return.

Pricing is one of the biggest factors in how fast (and how well) you sell. Too high and buyers scroll past; too low and you leave money on the table. Here’s how to find the sweet spot.

Research Before You List

Search Exchstore for the same item you’re selling. Look at 5–10 active listings and note the price range. Your ideal price sits at the lower end of that range — competitive enough to attract clicks but still fair to you.

Factor In Condition Honestly

Brand New / SealedPrice at 80–90% of retail. Buyers expect a deal for buying second-hand.

Like New (barely used)Price at 65–75% of retail.

Good ConditionPrice at 50–60% of retail.

Fair / With DefectsPrice at 30–45% of retail and be transparent about faults.

Build In Negotiation Room

Most buyers on classified sites will try to negotiate. Set your asking price 10–15% above your minimum acceptable price. This gives you room to “meet them halfway” while still hitting your target.

The Psychological Power of Odd Pricing

₨ 14,500 feels noticeably cheaper than ₨ 15,000, even though the difference is small. Use prices ending in 00, 500, or 999 to make your listing feel like a deal.

When to Reduce Your Price

If your ad has received many views but no messages after 5–7 days, drop the price by 8–12%. If you’ve received messages but no sales, the price may not be the issue — consider improving your photos or description instead.

Bundle to Boost ValueStruggling to sell accessories separately? Bundle them with a main item (e.g., phone + case + charger) and price the bundle slightly below the sum of parts. Bundles sell faster and feel like better value.