These rules apply to all content posted on Exchstore, including advertisements, titles, descriptions, images, and messages. Following these rules ensures your listings are approved quickly and remain active.
1. General Posting Standards
All content posted on Exchstore must be:
- Accurate and truthful — no exaggerated claims or misleading information
- Relevant — content must relate to the item or service being listed
- Clear and readable — written in Urdu or English, without excessive abbreviations
- Legal — not violating any law or third-party rights
- Original — your own content, not copied from other listings or websites
2. Title Guidelines
A good listing title:
- Clearly describes what is being sold (e.g., ‘Honda CD 70 2022 Model — For Sale’)
- Includes the brand, model, and key specification where applicable
- Does not include price in the title (use the designated price field)
- Does not contain ALL CAPS, excessive punctuation (!!!), or clickbait phrases
- Does not include phone numbers, WhatsApp, or external links
3. Description Guidelines
Your listing description should:
- Accurately describe the item’s condition: New, Like New, Good, Fair, or For Parts
- Include all relevant details: dimensions, age, brand, model, defects if any
- Be written in full sentences — avoid single-word bullet dumps
- Mention the reason for selling (optional but builds buyer trust)
- Not contain phone numbers, social media links, or external website URLs
- Not include promotional phrases like ‘best deal in Pakistan’ without basis
4. Image Guidelines
Exchstore requires quality images for all listings. Images must:
- Be actual photos of the item you are selling
- Be clear, well-lit, and in focus
- Show the item from multiple angles where appropriate
- Not include watermarks, phone numbers, or promotional text overlaid on the image
- Not be stock photos, internet images, or images of a different item
- Not contain nudity, offensive imagery, or unrelated content
Listings with low-quality or misleading images may be rejected during moderation.
5. Category Rules
Post your listing in the most specific and accurate category available. Posting in wrong categories (e.g., listing a car under Electronics) will result in rejection. Key category-specific rules:
- Vehicles — must include year, make, model, mileage, and registration city
- Property — must specify property type, size, and accurate location
- Jobs — must be a genuine employment opportunity with employer details
- Animals — must include the animal’s breed, age, and health status
- Electronics — must specify whether the item is new, used, or refurbished
6. Pricing Rules
Prices must:
- Be listed in Pakistani Rupees (PKR)
- Reflect the genuine asking price (no ‘1 Rupee’ or placeholder prices)
- Be clearly stated — avoid vague terms like ‘call for price’ in the price field
📌 Note: Misrepresenting price or using pricing as a trick to generate clicks is a policy violation.